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With the aim of making this year's CSR Report more readable and accessible for all readers, both the Japanese and English language versions of our "CSR Report 2016" are divided into sections categorized according to our Group's GENKI* CSR Guidelines, which form a key component of our Basic CSR Philosophy.
In addition, this year's CSR Report includes special features on "Business Expansion in Europe and North America," one of the most important themes in our ongoing efforts toward the accomplishment of our group's long-term vision-VISION 2020-as well as on "The Evolution of Development Technology," which also ties in with our proactive efforts to tackle environmental issues with advanced technologies.
The English language version of our "CSR Report 2016" is available online at the following URL: http://www.srigroup.co.jp/english/csr/report.html
In order to continually fulfill our social responsibilities as an "Eco First Company," the Sumitomo Rubber Group will continue working to contribute to the development of a sustainable society.
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*GENKI stands for the five basic categories of our CSR activities: "Green Initiative" (tree planting), "Ecology" (reducing the environmental impact of our business activities), "NEXT" (developing next-generation technologies and products), "Kindness" (efforts to improve people's lives) and "Integrity" (honesty and reliability for all of our stakeholders). The word "genki" also means "energetic" in Japanese.
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